Disclosures

This blog is not primarily financially driven. I put it up in 2007 to build a community and give readers the benefit of my online marketing experence.

That said, from December 1, 2009, the FTC requires bloggers to provide disclosures whenever there could be hidden interests or unspoken biases related to recommendations.

So to comply with the FTC rules, if I interview someone and they grab the bill for lunch, I would need to specify this. Ditto if I use an Amazon link that gets me 8 cents instead of an Amazon link that gets me 0 cents. If someone gives me a comfy t-shirt with a logo and I wear it in a photo, same deal. Disclaimers all over the place.

This would be tedious for me and a continual eye sore for readers. But rules is rules.

To cover my ass and preserve your reading experience, please assume that, for every recommendation, link, or product I use, the following all hold true.